Marketing

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ABOUT US

The marketing branch of RSVP started in 2012 with mall events & campaigns to enhance mall experience & drive brand recognition.

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We then grew into a marketing branch soley focused on mall marketing strategies. Today we have acquired a large and growing bank of retail knowledge that we put into practice not only to keep innovating for our client malls but also for our retail partners. We are established on 5 malls across Mauritius, within the Ascencia portfolio.

 

Our Services

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Events
Marketing

Each event is unique; we strive to develop original content for your marketing strategy which will engage your customer in order to create a desire to act.

This service is tailor made to suit you specific event needs, taking into consideration your target market, & the objective you want to achieve.

What we do:

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Content strategies & Budget management

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Social media strategies (Reactive & Proactive)

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Creative direction & Graphics

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Media planning & buying

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Promotional events

Mall
Marketing

Bridging the gap between the landlord, the retailer & the shopper.

Through the services we provide, we strongly believe that collaborative marketing efforts between the shopper, retailer, landlord, and marketing community are the only means to success.

With the industry leading retailer support, we provide turnkey channel integration through the following services which are designed specifically to build brand awareness and drive store traffic.

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What we do:

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Content strategies, Retailer Events & Mall Events

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Mall launches, Seasonal Campaigns & integration

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Marketing Budget management & administration

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Branding & Brand positioning

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Social media strategies & management

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Online & web based communications management & support

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Creative direction, Graphics & Signage proposals

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Media planning & buying / Customer surveys

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Retailer support & Newsletters

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Monthly reporting

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Mystery shopper reports

Our Current Mall Portfolio

Our Client

bagatelle

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phoenix

Our Client

riche-terre

Our Client

Soflo

Our Client

kendra

Our Client

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Social
Media
Marketing

Our strategy is to talk to the customers and not at the customer, with interesting content marketing strategies, not only the funniest, most entertaining, most surprising, most informative, most valuable text but also images and graphics.

Social media marketing, at its core, is the process of building your brand equity and awareness via your social media channels.

Our objectives are:

To increase brand awareness, Give your brand an organic, human feel, Allow you to tune in to what’s being said about your brand, Give you an immediate medium for customer and potential customer communication, Increase customer loyalty, Build consumer trust, Create social engagement. We provide you a range of services to ensure the above objectives are achieved:

Facebook

Fan page Creation & Optimization. Share News. Follow Trends. Photo tagging Growing the fan base.

Instagram

Account manager.
Content creation.
Reporting.

Youtube

Video submission.
Content creation.

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Retail
Brand
Marketing

This new service will help you with all your retail branding strategies:

Today a store is not only a place where to sell a product; it is a place where you sell an experience.

Do you need help for launching a new product? Increase your brand visibility? Convert and retain your customers?

We help you building your brand story! The solutions we preconize are perfectly tailor-made to your concept and your customer target. We will apply the right retail strategies according to your needs, and build a marketing plan that will convert your segmented market into customers by displaying the product combination that will make the difference and by diffusing the right commercial message.

Basically in a more technical jargon:

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Brand Positioning

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Assortment strategy

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Brand awareness

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Brand Engagement & Implementation

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Visual Brand Language

service training

Service Training

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Management of Marketing Calendar

OUR PARTNERS

Our client Ascencia has been our partner in mall marketing management for the past four years.

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We believe in transparent business dealings in order to foster a win-win collaborative relationship. A fully integrated team within the structure of our client Ascencia has been the recipe for success. As a team we have created a winning synergy to come out on top.

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Say Hello!

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Send us a message and we’ll get back to
you as soon as possible.